Through Venture Marketing Associates, I have been more than a strategic communications consultant — I have been a trusted partner in my clients’ success stories. As the founder and CEO of Venture Marketing Associates, I built this company on a foundation of deep personal relationships and a steadfast commitment to understanding each client’s unique vision and challenges.

The journey to establishing Venture Marketing Associates in 1976 was shaped by diverse experiences that continue to inform my approach today. With degrees in journalism and marketing from New York University, I developed a strong understanding of crafting compelling narratives that resonate with audiences. My service as an Army Information Officer sharpened my skills in strategic communication and crisis management, while my time at The New York Times provided invaluable insights into media relations and storytelling at the highest level.

What sets my work apart is a personalized approach to strategic communications. I don’t believe in one-size-fits-all solutions. Instead, I take the time to understand your business, your goals, and your challenges. This comprehensive understanding allows me to develop customized strategies that deliver measurable results across public relations, advertising, and business development initiatives.

Over the years, I’ve had the privilege of working with executives across a diverse range of industries — from fast food to healthcare, fitness to hospitality, and technology to multi-unit operations. This extensive experience has given me unique insights into various business models and market dynamics, enabling me to bring fresh perspectives and proven strategies to every client engagement.

My experience in multi-unit operations and franchise development has been invaluable to clients looking to expand their businesses. By understanding the complexities of managing multi-unit operations, I have successfully helped numerous organizations scale their presence while ensuring brand consistency and maintaining operational excellence.

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At Venture Marketing Associates, I take pride in:

• Building long-term partnerships based on trust and mutual success

• Delivering strategic communications solutions that drive business growth

• Offering senior-level expertise and personal attention to every client

• Bringing decades of cross-industry experience to each engagement

• Providing integrated services spanning PR, advertising, and business development

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Whether you are looking to enhance your market position, launch a new venture, or scale your existing operations, I offer the strategic guidance and practical support needed to achieve your goals. My approach combines time-tested principles with innovative strategies to help your business thrive in today’s dynamic marketplace.

I invite you to take your strategic communication to the next level! Contact me today to explore the tangible benefits of my outside perspective, experience, and leadership. Invest your time, and I’ll provide two months of resources and tailored solutions—absolutely free. Let’s get started!

Shep Altshuler
Founder & CEO
Venture Marketing Associates